Cloud-based platform to capture demand and streamline supply
Problem: The global commerce environment changes at a rapid pace, especially for consumer goods companies. Companies need to ensure products are available where and when consumers want them. The need arose for development of a modern technology platform that helps ensure products are available where and when the consumers want them. A platform that connects real-time demand data from the point-of-sale through supply chain to inform sales, marketing, supply chain and planning decisions.
Solution: The cloud based platform was designed that couples end-to-end inventory and shipment visibility with sell-in and sell-through analytics to surface relevant insights in real-time. It equips consumer goods brands to capture demand and streamline supply by breaking down silos within and across supply chain, sales, and marketing teams.